Beauty company Natura balances profitability and sustainability

The transformation of the murumuru illustrates what Mr Ferreira regards as a guiding principle for working in the rainforest. “The fate of the Amazon — its people and its natural resources — cannot be linked to a vision that treats economic development and environmental conservation as irreconcilable,”

https://www.ft.com/content/4795bbe2-e469-11e9-b8e0-026e07cbe5b4

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