This upending has been a long time coming. For years, many organizations, (including our own), have spoken to the dire issues of plastic fiber contamination that now exist in drinking water, high elevation snow packs, animal bodies, soils, and marine ecosystems. Yet we continue to see brands, including those most praised and publicly regarded for their environmental consciousness, use plastic fibers in their clothing lines.

Currently, plastic fibers are positioned as the first choice in sustainability by many of the leading frameworks promoted by and for the textile industry. The Nature of Fashion logically upends this approach by embedding circularity within the earth’s natural cycles and systems. Read more