H&M And Adidas Join Industry Consortium Partners Delivering A Blueprint For Circular Fashion

Transforming the fashion industry from its linear ‘take, make, waste’ model to a circular one, where materials are perpetually recycled, is considered the ‘holy grail’ of sustainability.  With global apparel consumption projected to rise by 63% to 102 million tons in 2030, and an increase in clothing being sent to landfill accordingly (the Ellen MacArthur Foundation reports that $500 billion of value is lost every year due to clothing underutilisation and a lack of recycling), achieving circularity is becoming even more critical. It has remained elusive, however, with collaborative system-wide changes across the fashion supply chain required in order to ‘close the loop.’ Read more (Forbes)

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