Travel brands need to make sure the visuals in their marketing are aligned with what travelers — many on Instagram — want today. Sometimes there’s a disconnect, according to new data from photo agency Getty Images.

https://skift.com/2022/03/30/marketing-pics-dont-sync-with-travelers-tastes-says-getty-images/?utm_content=202785914&utm_medium=social&utm_source=linkedin&hss_channel=lcp-2641998