Prada Seeks to Fashion Greener Luxury Brand Under Future CEO

Prada has moved to burnish its sustainability credentials in recent years. In November 2021, Prada said it would use more low-impact materials in its products and packaging, and lower greenhouse gas emissions as part of a carbon-neutrality push.

While sustainability scores are “fundamental” for evaluating corporate greenness, they can fail to capture the nuances of individual business models, Bertelli said in an interview Tuesday while attending a conference in Lisbon on sustainability and ocean preservation co-hosted by Prada and UNESCO.

https://www.bloomberg.com/news/articles/2022-06-30/prada-seeks-to-fashion-a-greener-luxury-brand-under-future-ceo