When Did Perfume Stop Being About Sex?

A younger generation with more fluid interpretations of what constitutes gender, sexual orientation and romantic relationships is leading the conversation. “Gender neutral” and “genderless” have become mainstream concepts, integral to fashion, makeup and fragrance, and no longer on the fringes.

https://www-nytimes-com.cdn.ampproject.org/c/s/www.nytimes.com/2022/06/23/style/perfume-sex-gender.amp.html