Category Archives: archetypes

Marie Kondo Has ‘Kind of Given Up’ on Tidying Up: ‘My Home Is Messy’

Kondo became an international phenomenon in 2019 with the launch of her Netflix reality series “Tidying Up,” in which she helped people clean up their messy homes and declutter their spaces in an attempt to restore calmness and “spark joy” in their lives. While Kondo has long been devoted to decluttering “physical” spaces, her new book also stresses the importance of cleaning up mental and emotional spaces. In other words, keeping your clothes folded and organized can be just as important as listening to classical music in the morning or making time for your children.

https://variety.com/2023/tv/news/marie-kondo-stops-tidying-up-home-messy-1235504610/

Go to Texas to see the anti-green future of clean energy

“Clean energy has been branded a liberal technology. People literally say, ‘this is AOC coming into town,’” explains his son, Samuel, referring to Alexandria Ocasio-Cortez, the left-wing congresswoman whose name pops up with almost flattering frequency among conservative Texans. Eventually, though, economic sense prevailed. As the family points out, at an average return per acre, cattle generate $8, deer hunters $15—and wind hundreds of dollars. It assures the ranch’s future.

https://www.economist.com/business/2023/01/12/go-to-texas-to-see-the-anti-green-future-of-clean-energy?utm_content=ed-picks-article-link-4&etear=nl_weekly_4&utm_campaign=r.the-economist-this-week&utm_medium=email.internal-newsletter.np&utm_source=salesforce-marketing-cloud&utm_term=1/12/2023&utm_id=1446808

The Mars Religion

The goal of this essay is to persuade you that we shouldn’t send human beings to Mars, at least not anytime soon. Landing on Mars with existing technology would be a destructive, wasteful stunt whose only legacy would be to ruin the greatest natural history experiment in the Solar System. It would no more open a new era of spaceflight than a Phoenician sailor crossing the Atlantic in 500 B.C. would have opened up the New World. And it wouldn’t even be that much fun.

https://idlewords.com/2023/1/why_not_mars.htm

Gender-neutral Brit awards nominate all men for 2023’s best artist

Men dominate nominations in the top categories for this year’s Brits as the music awards enter their second year without separate prizes for male and female artists.

https://www.thetimes.co.uk/article/701f4664-928f-11ed-beb4-99fcdfa7645c?shareToken=871dd2bbd4f5f0d1c416aec496c13742

How Do You Protest in the Face of Censorship? An Empty Sign

In China, Russia and the United Kingdom, unmarked sheets of white paper have become a potent symbol of defiance.

Commentators were quick to interpret the meaning of the “white-paper protests.” A blank sign is both a symbol and a tactic. It is a passive-aggressive protest against censorship, a sarcastic performance of compliance that signals defiance. Its power rests in a shared understanding, by both the public and the authorities, of the unwritten message; it rests also in the awareness that to say anything at all is to run afoul of a government that brooks no opposition, suppressing even the suggestion of an intention to speak. 

https://www.nytimes.com/2022/12/21/magazine/white-paper-protests-censorship.html

Dove Pushes for Diversity of Beauty in Female Game Characters

Dubbed “Real Virtual Beauty,” the initiative launched last week, underpinned by Dove research that shows 60 percent of the world’s 1.3 billion women and girl gamers feel marginalized by the current lack of diverse avatars.

https://musebycl.io/gaming/dove-pushes-diversity-beauty-female-game-characters

The Future of the Amazon, and Maybe the Planet, Depends on Brazil’s President-Elect Lula

I asked Lula about the path to zero deforestation, and suggested that his “moral responsibility” was huge. “People around the world are expecting you not only to save the Amazon but to save the world,” I said. He nodded, then raised his voice and said, “Yes, I know, and that scares me, because people are very optimistic about our government. I spoke to President Biden, and I just spoke to Josep Borrell,” the European Union’s High Representative for Foreign Affairs and Security Policy. “People are expecting that something will change, and it will change. As for the question of the Amazon, I intend, in Egypt, to make a speech to show what the Amazon will be from now on. We don’t want to transform the Amazon into a sanctuary for humanity. What we want is to study, to research the Amazon. Nor should it be a place where you cut down a tree for no reason. If you want to make a lumber factory, you should have a policy of afforestation, to plant new trees, so that later you can cut them down. There has to be a replacement plan.”

https://www.newyorker.com/news/daily-comment/the-future-of-the-amazon-and-maybe-the-planet-depends-on-brazils-president-elect-lula

‘Reverse mentorship’: How young workers are teaching bosses

Think about reverse mentorship as flipping traditional mentoring on its head: instead of senior staff supporting lower-level employees in their careers, younger generations help teach their managers about everything from consumer desires and TikTok to changing attitudes around social issues and equality.

There are many upsides: reverse mentoring can spark conversations that help address organisational challenges and changes, for example. But experts caveat that it’s not a solution to all corporate ills. In Jordan’s study of the technique, she found the programmes could help both parties learn new skills and boost the careers of younger participants on an individual level. However, it was less effective to initiate company-wide cultural change.

https://www.bbc.com/worklife/article/20221110-reverse-mentorship-how-young-workers-are-teaching-bosses?ocid=ww.social.link.linkedin

Culture Mapping and Archetypal Strategies

Culture is a story system. The challenges facing brands today require a social science approach to analyzing culture and applying actions in sync with the natural cycle of power and dissent.

We can see the results of shortsighted and top-surface approaches to cultural insight imploding around us. From greenwashing in the midst of a climate “permacrisis”, to the commercial laziness of relying on celebrity influencers for relevance that quickly devolves into toxic hate speech.

Culture matters. But our strategies do not reflect that. They reflect more of an idea of what we can copy from culture to help our strategy in the near term. Our strategies must understand the responsibility we have to the culture we are all part of to stop the nihilistic path we are currently on.

My students at Parsons School of Design – The New School are in the midst of learning how to apply a story-system approach to innovation over the next few weeks. I share the concept of Culture Mapping that builds on Raymond William’s RDE (Residual, Dominant, Emergent) framework. The objective is to develop actions rooted in existing cultural intelligence, from the strongest signals to those weaker signals that have important future relevance.