We use applied semiotics and cultural anthropology to understand how meaning is changing. This report applies the method to understanding sustainability in the Pandemic Age, framing the words and trends we are seeing into meaning spaces. Each meaning space fuels the next. The interplay is critical because meaning thrives in layers. Our analysis demonstrates the diversity of schemes existing within each unique layer. Sustainability is a vast, complex topic. Design initiatives need to know where they live within the bigger story. Learn more about the report