Category: language
Beauty and the Z How cultural insight connects beauty brands and Gen Z
“Deeming one thing natural and another toxic is about far more than cleanliness; it’s about imposing a moral order on the world around you.” (Natural by Alan Levinovitz)
The Real Reason Every Fashion Company Is Now Making Face Masks (the rise of the word “essential” in culture)
The pandemic changed our definition of ‘essential.’ Will we act on what we learned? #language
Searching COVID-19 – Finding Patterns in our Need for Knowledge
Language is a signal (Sentinel Surveillance)
K-Pop has been a good predictor/signal of less obvious cultural shifts in South Korea and Asia more broadly #semiotics
