Category Archives: semiotics

archetypes, food, language, semiotics

Plant-based food brands need to prioritize emotion over function

Plant-based foods have already won over people who aren’t eating meat for ideological reasons. To expand its consumer base, it needs to try something else.

https://www.fastcompany.com/90682110/plant-based-food-brands-need-to-prioritize-emotion-over-function?partner=feedburner&utm_source=feedburner&utm_medium=feed&utm_campaign=feedburner+fastcompany&utm_content=feedburner&cid=eem524:524:s00:10/01/2021_fc&utm_source=newsletter&utm_medium=Compass&utm_campaign=eem524:524:s00:10/01/2021_fc
architecture, color, google trends, language, luxury, semiotics

Dead Salmon and Elephant’s Breath: How a British paint maker’s oddball colors redefined luxury

In the aftermath of World War II, the West was upended by a do-it-yourself boom. IKEA was founded in 1943, with its first flat-pack furniture catalog released just a few years later. By 1954, Time magazine had dedicated its August cover story to the phenomenon, declaring DIY “the new billion-dollar hobby.”

https://www.cnn.com/style/article/farrow-and-ball-brand-history/index.html

https://trends.google.com/trends/explore?geo=US&q=dead%20salmon,elephant%27s%20breath

dystopia, ethics, forecasting, language, semiotics, society

730 hours of violence

730 hours of violence is an exhibition that aims to build critical discussions with people about how we collectively see and relate to new paradigms of violence.

Violence has always been a part of human history, but today it presents itself in ways we never could have imagined. Technology, capitalism, new urban lifestyles and the commodification of security have provided violence with a solid ground from which to flourish. It evolves with us, taking up new spaces wherever we go. If we want to tackle the challenges these new violences present we first need to understand how they have come to be normalised.

https://730hours.com/